Beginners start here
Licensing. You've heard about it. You think it might be something with benefits for your business. You're not sure how it works, and you'd like to. You know there are agents out there who will be delighted to tell you about it and sell you something from their portfolio. Would this be a good thing, or will you get sold something that will be costly and unrewarding?

Asgard is here to help you. We take our name from the home of the mythical Norse gods (like Odin and Thor, from where we get the English language days of the week Wednesday and Thursday) and, just like the legendary Bifrost bridge which linked the realms of the gods and mankind, Asgard provides the link between manufacturers (licensees) and agents / principals (licensors) to secure the best licenses, and the best deals, for our clients.